Do graduates of non-core Bachelor's Degrees, for example, men with technical background, come to this Master's Degree program?
Graduates of technical universities come, for example, from Bauman Moscow State Technical University. As a rule, they have some idea, but they cannot make a competent business plan, they cannot monetize this idea – they lack entrepreneurial knowledge. They will get this knowledge in this Master's Degree program and start their own business here.
In general, the desire to create your own business is not related to the line of profession in which a guy or a girl received their first higher education. It's just that at some point a person suddenly doesn’t want to spin like a cog in someone else's mechanism anymore – they want to work for themselves. And many people manage to do it. We can cite a case when a girl, a graduate of the St.Petersburg State University of Veterinary Medicine, came without a clue about business, and a few years later became the owner of a veterinary clinic (with a two-story building).